The Executive VP of a large Silicon Valley organization has asked me to coach his VPs on their virtual presentation skills.
Their global “All Hands” presentations are now critical.
The current situation has gone on too long with no end in sight. Employees are getting restless, morale is starting to sag.
The words of inspiration that worked in the beginning are falling flat. There’s nothing to look forward to. Their weeks have turned into drudgery, tinged with suppressed despair.
The VPs can’t keep promising the same old things. No one believes it. No matter how you paint it, tomorrow doesn’t look any different than today.
Everyone’s working longer hours, relentlessly tied to their computer screens, coping with the home scene, surrounded by mountains of work. The future just looks like more of the same.
No breakthrough in sight.
With that as a background, yesterday I coached Martin, a VP who, in addition to everything happening above, is one of the world’s most monotonous presenters.
His “All Hands” presentations are 45 minutes of unendingly dry monotone followed by 15 minutes of uninspired Q&A…all delivered virtually to a global audience.
Martin hates being virtual. His exact words were, “I hate talking to a camera.”
And that’s how he comes across. Like he is talking to a piece of furniture.
Even as I was listening to the first video Martin sent me so I could make an assessment of his skills, by the time I got to the end, I couldn’t remember what he’d said.
Martin was so tuned out to his presentation, there was no way I could tune in.
That was two months ago. Since then, I’ve been coaching him two hours a week.
Martin’s had many coaches before me. They all told him to be more dynamic. They all told him he needs to smile. He kept trying to tell them, “That’s not me.” They wouldn’t listen, they kept pushing him. Martin decided he really didn’t like coaches. He was prepared to dislike me.
My first order of business was to tiptoe around the mine field called, “It’s not me.” I agree with Martin that being yourself is sacred. No matter what, it’s VERY important always that you are YOU.
I wanted Martin to become even MORE himself because, for all of us, that’s where our real power lies.
I’m very good at drawing a map “from here to there”. I can accurately assess where a person is and help them navigate the route to the charisma buried inside them. I help them cross that bridge to find their gold.
Once I have that map (and for each person it’s different), I’m extremely systematic in my coaching. I don’t make the mistake that many coaches make: coaching too many things at one time.
I start with fundamentals and build a very solid foundation. I work on one thing at a time until the person really gets it and owns it. And only then do we work on the next thing. In the beginning it looks like we’re going slow, but this is truly the way to make rapid progress.
It’s how I snuck up on Martin. In the beginning we spent several sessions working only on developing his eye contact and creating a powerful connection with a virtual audience.
He did it a little at a time. I had him do a little bit more, then a little bit more, until it was full blast.
Now, when he looks into the camera, you feel a STRONG executive presence. You also feel like he is sitting right in front of you in person. Martin captivates you. His eyes are alive.
When you think you’re talking to a camera, your eyes are dead. Your eyes only come to life when you’re talking to a person. It’s a skill to talk to a camera and bring your eyes to life.
Yesterday we worked on being compelling. Then on being inspiring. I gave Martin real time coaching as he practiced, helping him tease out that vital carrier wave called intention. People mistake passion for intention, and try to be passionate. Passion is hollow and ineffective compared to intention.
Intention is what you want. Passion is what YOU’RE feeling. Intention determines how you’ll make THEM feel.
The message Martin has to deliver in his next “All Hands” is a difficult one. He has to tell them that, for the foreseeable future, it’s going to be a lot of work and little immediate reward. That’s what we practiced.The change in Martin in the course of two hours was startling. By the end of our coaching session, he was one of the most amazing speakers I’ve ever seen in my life.
Martin didn’t sugar coat the situation. He explained the mountain of work facing the workforce needed to reach a worthwhile future, but did it in a way that evokes an intensity of genuine purpose that will organically and naturally (no hype) inspire everyone to rise to the challenge, join forces and do it with an intensity of energy.
You see, it’s not about how passionate the speaker is. It’s about how passionate the audience is when the speaker is finished.
Martin will ignite passion.
I have no doubt that his “All Hands” next week will be met with inspired enthusiasm. If Martin were live and in-person, I have no doubt they would rise and give him a standing ovation.
In our current world, where virtual communication is more important than ever, your ability to develop and use these skills like Martin is doing will create your future success.
You literally get to choose how far you go.
High skills will lead to high levels of success.
Mediocre skills will lead to invisibility.
If you want these skills, you can get them. Check out Mastering Virtual Presentation Skills and Building a Foundation for Causative Communications.
Be the cause!