“No, I can’t do that for you.” “No, I can’t attend that meeting.” “No, I can’t give that presentation.” “No, I can’t be there.”
No one likes to say, “No”. It’s the same when you have to give bad news.
People are basically good. They don’t like saying, “No, you can’t have that.”
Imagine you’re in a job where you have to say, “No” 37 times a day.
Such was the life of Debbie Gross, Chief Executive Assistant for Cisco’s John Chambers, one of the top, most dynamic and cover-of-every-magazine CEOs in the world, leading a mega-organization of 70,000 employees, revenues of $48 billion.
Debbie had to say, “No” to heads of state, global CEOs and a multitude of impressively pushy individuals both inside and outside Cisco.
I remember well what happened the day Debbie changed her approach after one of our coaching sessions.
Results were instant.